About

I’ve spent years in marketing and advertising having nutty discussions with marketing departments and agencies about the absurdity of marketing Kobe Bryant, an extension of a clients global sportswear brand into a mens cologne, launching low rise jeans for men on college campuses, reviving the first brand to make a mark in denim, re-launching one of the first brands to make a mark in surfwear, getting underage teens to drink alcohol in Mexico, obtaining signatures from parents for teen credit cards, and always and only appealing to the “core”.

This blog just covers a few random thoughts…

-Erik Forsell

  1. February 7, 2010 at 1:38 pm | #1

    Hi Erik,

    Just wanted to say hi and hope that you’re able to send me an email, as I’d value your opinions on something that I know you’ be informed about and that also may be something that may interest you. Have a look at our site, regards from Australia and look forward to hearing from you as you can …… Tom. Skype: tomatfeedit

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